SEO or PPC - which one you will use and why?

[axiale05]

I am going to start this thread...

I think it can have a big debate for this but for me I always apply "SEO or PPC" in a case to case basis, for me as a SEO Expert Freelancer in Dubai, most of my first client ask me why they will do SEO which is in a natural way of ranking in search engine rather than PPC.. what I always said to them that it's always depend on the their budget.

It would be great if you are using proper PPC process while having SEO this means even you are still not visible in a search results you can have a chance to use PPC for getting leads and when the website achieved the specific ranking in search result they can remove the PPC in their campaign. In PPC once you've finish the budget for the specific campaign your site will not be seen anymore in the sponsored links search results and not like SEO,

but if my client is straight forward and don't have that big budget for such campaign I advice them to use Search Engine Optimization.Because once you already achieved the ranking in search engine results page you can still stay on that position even you stop your SEO campaing(but of course you need to maintain it once in a while).

how about in your opinion which one you will use SEO or PPC?

[Super_JUmbo_Loans]

I always prefer SEO vs. PPC.

To me, SEO is building a foundation that will remain LONG after the work is done, whereas PPC is a short term boost in traffic with no real long term benefits without ongoing cost.

Though there are definately times when PPC is the best way to go, it depends on the project but I would ALWAYS lay the foundation when possible.

[iemailer.com]

I will go with PPC if am in a hurry and have the right budget though.. SEO is a must (but it takes time) for every website.

[pooja84]

I would always go for SEO because the quality work done here has an effect for a long period of time.

[shruchi nagar]

Both are having their own advantages/disadvantages : PPC : Its a bit expensive solution but a quick way to get traffic , SEO :: is a cost effective solution and takes time to get listed your website.

[ryananderson08]

Seo takes a long time to show results, but PPC is paid solution to get extra traffic boost. But from every aspect of Internet marketing seo has an edge over ppc due to its last long results.

[summer55]

I agree that SEO is cost-effective than PPC, this is the reason why there are many companies today who are looking forward to SEO for their site. Thanks for your very interesting point of view.

[mivpljaipur]

SEO is building a foundation that will remain LONG after the work is done, whereas PPC is a short term boost in traffic with no real long term benefits without ongoing cost.

[carrysed]

We discuss the entire PPC process on this page, and provide a complete step-by-step description of their use. ... You will find this used by all major Search Engine Optimization practitioners, and even the engines themselves!

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